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Enjoy FREE 2-Day shipping on all continental U.S. orders over $250.

Enjoy FREE 2-Day shipping on all continental U.S. orders over $250.

Sparkle now & pay later with 12 interest-free payments from Affirm.

Sparkle now & pay later with 12 interest-free payments from Affirm.

Welcome to EF Collection

EF Collection Founder Emily Faith Sitting on Chair at EF Collection Showroom

OUR STORY


We’re a Los Angeles-based fine jewelry brand on a mission to wearable future heirlooms. Founded in 2010 by Emily Faith Strauss, all of our pieces are made using the most premium materials.

Our 14k gold is always solid—never filled, plated, or vermeil. All of our gemstones are natural and mined from the earth because we believe nature is the finest inspiration. Our diamonds are ethically sourced using the Kimberley Process, and each stone is GH color and SI1-SI2 clarity. Learn more about our ethically sourced materials here.

Emily designs fine jewelry that holds special meaning, connecting the wearer to loved ones, precious moments, or fond memories. Drawing inspiration from life’s meaningful milestones like her marriage, heavenly son, and newborn daughter, Emily creates wearable heirlooms you can cherish forever.

Emily and her husband created a charitable organization called Angels 4 Austin to honor their son, Austin, whose life was taken too soon from Polycystic Kidney Disease (PKD). The foundation provides small comforts and supportive resources to families of premature or sick infants. Learn more and get involved here.

“Fine jewelry is about more than sparkle—it tells a special story. Each piece I design
holds deep meaning, and I hope you feel that care and craftsmanship each time you wear your

EF Collection favorites.”

- Emily Faith Strauss

Retailers

You can shop EF Collection IRL at our L.A. Showroom by appointment and online in over 250 premiere retailers worldwide including Bergdorf Goodman, Nordstrom, Holt Renfrew, Shopbop, Revolve, and Bloomingdale’s.

Emily’s Favorites

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Installments by

Buy now, Pay later.

First payment due in 30 days,

12 equal monthly interest-free payments thereafter.

Step One

Add your favorites to your cart and select Affirm at checkout.

Step Two

Log in to your account or sign up and get instant approval to buy.

Step Three

Pay over 12 months with interest-free equal payments.

The first one is due 30 days after your purchase.

Rates from 0–36% APR. Payment options through Affirm are subject to an eligibility check and are provided by these lending partners: affirm.com/lenders. Options depend on your purchase amount, and a down payment may be required. CA residents: Loans by Affirm Loan Services, LLC are made or arranged pursuant to a California Financing Law license. For licenses and disclosures, see affirm.com/licenses. For example, a $800 purchase could be split into 12 monthly payments of $72.21 at 15% APR.

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